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Meet Our Founder

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At the heart of Ripple Marketing is our founder, Samantha, a passionate advocate for using marketing to create meaningful change. With a background in journalism, digital marketing, content creation, and strategic communications, Samantha founded Ripple Marketing with a clear vision: to make sustainable marketing accessible to businesses driven by purpose, not profit alone.

Having worked with a diverse range of clients — from global brands to small NGOs — Samantha understands the unique challenges organisations face when it comes to balancing their mission with marketing. That’s why Ripple Marketing was born — to help changemakers amplify their impact without the hefty price tag or unsustainable strategies that often accompany traditional marketing approaches.

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At Ripple Marketing, Samantha ensures that every campaign, story, and strategy is driven by a genuine desire to make a difference. It’s not about chasing trends; it’s about creating ripples that resonate and build lasting impact.

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SAMANTHA CHUNG

(AND HER DOG, SOJU)

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